About Us

Guiltless is your pocket nutritionist.

We're building the ultimate AI-powered grocery health app, designed to decode food labels, rate healthiness with our proprietary Guiltless Certified Rating (GCR Score), and empower every consumer to shop smarter in seconds.

Our platform brings barcode scanning, personalized nutrition filters and macro tracking together in one place. From the cart, order on-demand, where available. Whether you're avoiding certain additives, looking for high-protein foods, managing allergies, or tracking sugar intake, Guiltless helps you align your grocery cart with your health goals.

Backed by a health-focused mission and powered by advanced nutrition science, Guiltless is transforming the way a generation eats.

Guiltless is developed and operated by Guiltless To Go, Inc., a health-tech company incorporated in Delaware and headquartered in Santa Fe, New Mexico. It was founded with a mission to fight obesity and improve consumer access to honest, personalized nutrition data. It combines food science, technology, and user-first design into products that make healthy living more accessible.