Terms and Conditions

1. Company Information

Guiltless To Go, Inc.

228 S Saint Francis Dr. Building E.

Santa Fe, NM 87501-2802

Support / Legal Contact: support@guiltless.ai

Privacy Policy: https://guiltless.ai/privacypolicy

Arbitration Opt-Out Contact: support@guiltless.ai

2. Eligibility

The Services are intended for a general audience and may be used only in compliance with applicable law.

If you are under 13 years old, you may not create an account, submit personal information through the Services, or use features that collect personal information unless a parent or legal guardian has provided any consent required by applicable law.

If you are between 13 and 17 years old, you may use the Services only with the permission and supervision of a parent or legal guardian.

If you create an account, purchase a subscription, or use any paid or transactional feature, you represent that you are at least 18 years old or otherwise legally authorized to enter into this agreement.

By using the Services, you represent and warrant that you meet the eligibility requirements above.

3. Scope of Services

Guiltless is a consumer wellness, grocery, and nutrition information platform. Depending on the version of the app and the features made available to you, the Services may include:

• barcode scanning;
• product search;
• food and grocery product pages;
• Guiltless Certified Rating or similar proprietary scores;
• category comparisons and healthier-swap recommendations;
• dietary preference and lifestyle filters;
• ingredient, nutrition, and processing summaries;
• calorie or macro tracking tools;
• saved lists, favorites, carts, or meal planning tools;
• AI-assisted food, product, meal, or nutrition outputs;
• estimated product price references;
• third-party ordering, handoff, fulfillment, pickup, or delivery integrations, including through Instacart or retailers.

We may add, remove, suspend, or modify any feature at any time, including during beta.

4. No Medical, Dietetic, Allergy, or Emergency Advice

THE SERVICES ARE PROVIDED FOR GENERAL INFORMATIONAL, WELLNESS, EDUCATIONAL, AND CONSUMER-COMPARISON PURPOSES ONLY.

Guiltless is not a medical provider, registered dietitian practice, pharmacy, emergency service, or healthcare facility. Nothing in the Services constitutes or should be construed as:

• medical advice;
• diagnosis;
• treatment;
• nutritional therapy;
• allergy clearance;
• disease prevention;
• emergency guidance; or
• a substitute for consultation with a physician, registered dietitian, allergist, pharmacist, or other licensed healthcare professional.

You should not use the Services to make medical decisions, allergy-safety decisions, infant-feeding decisions, medication decisions, or decisions involving serious health conditions.

You are solely responsible for reviewing:

• actual product packaging;
• ingredient panels;
• allergen statements;
• cross-contact warnings;
• retailer disclosures;
• manufacturer information; and
• professional healthcare advice relevant to your circumstances.

If information shown in the Services conflicts with the product label, manufacturer information, retailer information, or advice from a qualified professional, you should rely on the product label, the manufacturer or retailer, and your qualified professional.

5. Important Limitations of Food, Nutrition, AI Outputs, and Price Estimates

Food, nutrition, ingredient, processing, wellness, and price information displayed in the Services may be incomplete, outdated, reformulated, miscategorized, approximated, delayed, or inaccurate.

Without limitation:

• manufacturers may change formulas, ingredients, labels, serving sizes, or packaging without notice;
• retailers may change inventory, pricing, taxes, fees, promotions, substitutions, and availability at any time without notice;
• barcode matches may be incorrect;
• OCR, image recognition, and AI-generated outputs may be inaccurate or incomplete;
• dietary filters may fail to identify ingredients, additives, cross-contact risks, or individualized sensitivities;
• calorie, macro, ingredient, nutrition, and product estimates may be approximate only;
• Guiltless scores, rankings, and recommendations reflect our own methodology, assumptions, and product design choices, and are not statements of objective fact or guarantees of safety, healthfulness, merchantability, availability, or suitability for any specific person.

Any prices displayed in the Services are estimated reference prices only, provided for general informational and comparison purposes. Estimated prices may vary based on retailer, merchant, store location, fulfillment method, substitutions, promotions, taxes, fees, availability, and geographic area. Guiltless does not guarantee that any displayed estimated price will match the final checkout price charged by a retailer, Instacart, or any other third party.

You understand and agree that you use all outputs, scores, recommendations, comparisons, insights, and estimated pricing information at your own risk.

6. Account Registration and Security

To access certain features, you may need to create an account. You agree to provide true, accurate, current, and complete information and to keep it updated.

You are responsible for:

• maintaining the confidentiality of your login credentials;
• all activity occurring under your account; and
• notifying us promptly at support@guiltless.ai if you suspect unauthorized use, fraud, or a security incident involving your account.

You may not:

• create an account using false or misleading information;
• impersonate another person;
• share your account in violation of our policies; or
• use another person's account without permission.

We may suspend or terminate accounts that appear to violate these Terms or create risk for the Services or other users.

7. Beta Program Terms

If you are granted access to a beta, pilot, preview, or pre-release version of the Services ("Beta Services"), those Beta Services are provided on a test basis only.

You understand and agree that Beta Services:

• may contain bugs, defects, interruptions, and security vulnerabilities;
• may not function as intended;
• may change substantially or be discontinued without notice;
• may produce incomplete, unstable, or erroneous outputs;
• may include features that are not ready for commercial use.

Beta Services are provided "AS IS," "AS AVAILABLE," AND WITH ALL FAULTS." You should not rely on Beta Services for time-sensitive, health-sensitive, purchasing-critical, or mission-critical decisions.

If we identify certain beta features, screenshots, documents, workflows, or materials as confidential, you agree not to publicly disclose them without our prior written consent.

8. License to Use the App

Subject to your compliance with these Terms, Guiltless grants you a limited, revocable, non-exclusive, non-transferable, non-sublicensable license to download, install, and use the app solely for your personal, non-commercial use on devices you own or control, in accordance with these Terms and the applicable app marketplace rules.

The Services are licensed, not sold, to you.

You may not, and may not permit others to:

• copy, reproduce, modify, adapt, or create derivative works of the Services;
• reverse engineer, decompile, disassemble, or attempt to access source code, scoring logic, models, prompts, datasets, or non-public APIs;
• scrape, harvest, benchmark, or systematically extract data from the Services;
• use the Services to develop a competing product, dataset, or model;
• bypass or interfere with security features, access controls, or technical limits;
• use the Services for unlawful, abusive, deceptive, or commercially exploitative purposes not expressly authorized by us.

All rights not expressly granted are reserved by Guiltless.

9. User Content and Feedback

You may submit information, including scans, text, meal images, product information, grocery lists, ratings, preferences, support requests, and other content ("User Content").

You retain ownership of your User Content, but you grant Guiltless a worldwide, non-exclusive, royalty-free, transferable, sublicensable license to host, store, copy, process, reproduce, adapt, analyze, display, and otherwise use your User Content as necessary to:

• provide and operate the Services;
• improve features and user experience;
• troubleshoot and secure the Services;
• perform analytics;
• support quality assurance, model improvement, and product development;
• comply with law and enforce our rights,

in each case subject to our Privacy Policy and applicable law.

You represent and warrant that:

• you own or have the necessary rights to submit the User Content;
• your User Content does not infringe, misappropriate, or violate any third-party rights;
• your User Content is not false, fraudulent, defamatory, unlawful, or harmful; and
• you have obtained all permissions necessary for any personal data or content you submit.

If you provide feedback, ideas, or suggestions, we may use them without restriction, notice, attribution, or compensation.

10. Acceptable Use

You agree not to:

• upload malware, malicious code, or harmful content;
• interfere with the operation or security of the Services;
• use bots, scripts, or automation to create accounts, submit scans, manipulate outputs, or overload the Services;
• impersonate any person or entity;
• misrepresent product, nutrition, ingredient, pricing, or availability information;
• submit unlawful, abusive, obscene, threatening, discriminatory, or defamatory content;
• violate any law, regulation, third-party right, or contract;
• attempt unauthorized access to accounts, systems, or non-public features.

We may investigate violations and may remove content, restrict access, suspend accounts, report conduct, or take other action we deem appropriate.

11. Subscriptions, Trials, Billing, and Renewals

Certain features may require a paid subscription or other purchase. Pricing, billing intervals, included features, and any free-trial or introductory offer terms will be disclosed at the point of purchase.

Unless otherwise stated, subscriptions automatically renew until canceled.

If you purchase a subscription through the Apple App Store or Google Play:

• billing is processed by the applicable platform;
• renewals and cancellation are governed by that platform's billing system and rules;
• deleting the app does not cancel your subscription;
• you must manage and cancel your subscription through the platform account used for purchase, unless we expressly offer direct billing outside the app marketplace.

Except where required by law, all charges are non-refundable. We may change pricing prospectively upon notice as required by law or platform rules.

You are responsible for any applicable taxes, fees, and charges associated with your purchase.

12. Third-Party Services, Retailers, and Instacart Handoff

The Services may include links to, integrations with, or redirects to third-party services, including retailers and commerce partners such as Instacart ("Third-Party Services").

At this stage, Guiltless may allow you to build, save, organize, or transfer a cart or basket within the Services and then redirect you to the Instacart app or another third-party service to complete your order. Guiltless does not process payment for those orders and does not complete checkout within the Guiltless app.

Unless expressly stated otherwise:

• Guiltless is not the seller of record;
• Guiltless is not the merchant of record;
• Guiltless is not the delivery provider;
• Guiltless is not the payment processor for third-party orders.

All checkout, payment processing, taxes, fees, order acceptance, substitutions, fulfillment, pickup, delivery, cancellations, returns, refunds, and customer support relating to a redirected order are handled by the applicable third party, such as Instacart and/or the retailer, under that third party's own terms, conditions, and privacy policy.

By proceeding to Instacart or another third-party checkout experience, you understand that your transaction is governed by that third party's terms and policies, not by Guiltless.

Guiltless is not responsible for third-party inventory, product availability, price changes, substitutions, delivery windows, retailer descriptions, taxes, fees, refunds, or the acts or omissions of any third party.

We may receive referral fees, affiliate commissions, advertising fees, or other compensation from certain partners.

13. Intellectual Property

The Services, including all software, text, layouts, graphics, logos, trademarks, service marks, product designs, scoring frameworks, compilations, audiovisual content, interfaces, and other content provided by or on behalf of Guiltless, excluding your User Content, are owned by Guiltless or its licensors and are protected by intellectual property laws.

"Guiltless," "Guiltless App," "Guiltless Grocery", "Guiltless Certified Rating," and related branding, names, designs, slogans, and logos are proprietary to Guiltless To Go, Inc. unless otherwise indicated.

No rights are granted to you except as expressly stated in these Terms.

14. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE SERVICES, BETA SERVICES, CONTENT, SCORES, RECOMMENDATIONS, AI OUTPUTS, THIRD-PARTY INTEGRATIONS, PRICE ESTIMATES, AND ALL RELATED MATERIALS ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITH ALL FAULTS AND WITHOUT WARRANTIES OF ANY KIND.

GUILTLESS DISCLAIMS ALL EXPRESS, IMPLIED, STATUTORY, AND OTHER WARRANTIES, INCLUDING ANY WARRANTIES OF:

• MERCHANTABILITY;
• FITNESS FOR A PARTICULAR PURPOSE;
• NON-INFRINGEMENT;
• ACCURACY;
• RELIABILITY;
• AVAILABILITY;
• SECURITY;
• TITLE; AND
• QUIET ENJOYMENT.

WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, COMPLETE, TIMELY, OR FREE OF HARMFUL COMPONENTS, OR THAT ANY SCORE, FOOD MATCH, MEAL ANALYSIS, CALORIE ESTIMATE, PRODUCT PAGE, PRICE ESTIMATE, RETAILER LISTING, OR RECOMMENDATION WILL BE ACCURATE OR SUITABLE FOR YOUR NEEDS.

15. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, GUILTLESS AND ITS AFFILIATES, LICENSORS, SERVICE PROVIDERS, PARTNERS, OFFICERS, DIRECTORS, EMPLOYEES, CONTRACTORS, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, GOODWILL, DATA, OR BUSINESS OPPORTUNITY, ARISING OUT OF OR RELATING TO YOUR USE OF OR INABILITY TO USE THE SERVICES.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, GUILTLESS SHALL NOT BE LIABLE FOR ANY CLAIM, LOSS, INJURY, DAMAGE, OR EXPENSE ARISING FROM OR RELATING TO:

• reliance on food, ingredient, allergy, calorie, macro, scoring, recommendation, or price estimate outputs;
• any health-related outcome or dietary mismatch;
• any allergic reaction or sensitivity event;
• third-party retailer, Instacart, merchant, or delivery issues;
• product substitutions, stockouts, price changes, tax differences, fee differences, or checkout-price differences;
• unauthorized access to your account;
• data loss;
• errors, interruptions, or failures of beta features.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, GUILTLESS'S TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICES SHALL NOT EXCEED THE GREATER OF:

1. THE AMOUNT YOU PAID TO GUILTLESS FOR THE SERVICES IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM; OR
2. ONE HUNDRED U.S. DOLLARS (US $100).

Some jurisdictions do not allow certain exclusions or limitations, so some of the above may not apply to you.

16. Indemnification

You agree to defend, indemnify, and hold harmless Guiltless and its affiliates, licensors, partners, officers, directors, employees, contractors, and agents from and against any claims, actions, liabilities, damages, judgments, losses, costs, and expenses, including reasonable attorneys' fees, arising out of or relating to:

• your use or misuse of the Services;
• your User Content;
• your violation of these Terms;
• your violation of any law or third-party right; or
• your fraud, negligence, or willful misconduct.

17. Termination

You may stop using the Services at any time.

We may, at any time and in our sole discretion, suspend, restrict, disable, or terminate your access to all or part of the Services, with or without notice, if:

• you violate these Terms;
• your use creates legal, operational, or security risk;
• we suspect fraud, abuse, or unlawful conduct; or
• we discontinue the Services or any feature.

Upon termination, your right to use the Services ends immediately. Sections that by their nature should survive termination will survive, including provisions on ownership, disclaimers, limitations of liability, indemnification, dispute resolution, and governing law.

18. Dispute Resolution; Arbitration; Class Action Waiver

Please read this section carefully.

18.1 Informal Resolution

Before initiating arbitration or filing suit, the party seeking relief must first send written notice of the dispute to the other party, including a description of the claim and requested relief. The parties agree to attempt good-faith informal resolution for at least thirty (30) days.

Notices to Guiltless must be sent to: support@guiltless.ai

18.2 Binding Arbitration

Except for disputes that qualify for small claims court, claims involving intellectual property or unauthorized access, or claims seeking injunctive relief, you and Guiltless agree that any dispute arising out of or relating to these Terms or the Services will be resolved by final and binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules.

The Federal Arbitration Act governs this arbitration provision.

18.3 No Class Actions

YOU AND GUILTLESS AGREE THAT CLAIMS MAY BE BROUGHT ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, CONSOLIDATED, MASS, OR REPRESENTATIVE PROCEEDING.

The arbitrator may not consolidate claims of multiple persons or preside over any class or representative proceeding.

18.4 Small Claims / Injunctive Relief

Either party may bring an eligible individual action in small claims court. Either party may seek injunctive or equitable relief in a court of competent jurisdiction for misuse of intellectual property, confidential information, or unauthorized access to systems or accounts.

18.5 Arbitration Location and Format

Unless otherwise required by law or agreed by the parties, arbitration may be conducted remotely, in the county where you reside, or in another mutually agreed forum consistent with AAA rules.

18.6 Opt-Out Right

You may opt out of this arbitration agreement by sending written notice to support@guiltless.ai within thirty (30) days after the date you first accept these Terms. Your notice must include your full name, the email address associated with your account, and a clear statement that you wish to opt out of arbitration.

18.7 Jury Trial Waiver

If any dispute proceeds in court rather than arbitration, you and Guiltless waive any right to a jury trial to the fullest extent permitted by law.

18.8 Time Limit on Claims

To the maximum extent permitted by law, any claim arising out of or relating to the Services must be brought within one (1) year after the claim arose, unless a longer period is required by applicable law.

19. Governing Law

These Terms and any dispute arising out of or relating to them or the Services will be governed by the laws of the State of Delaware, without regard to conflict-of-law principles, except where superseded by the Federal Arbitration Act or other applicable law.

20. App Store and Google Play Terms

If you download or use the app through the Apple App Store, you acknowledge that these Terms are between you and Guiltless, not Apple, and that Apple is not responsible for the app or its content. Guiltless, and not Apple, is responsible for addressing any claims relating to the app, except as otherwise required by law. Apple and its subsidiaries are third-party beneficiaries of these Terms as they relate to the app and may enforce them against you.

If you download or use the app through Google Play, your use of Google Play and any Google Play-billed subscription is also subject to Google Play's applicable terms, policies, and billing rules. Subscription cancellation and management for Google Play-billed subscriptions are handled through Google Play.

You also represent and warrant that you are not located in, under the control of, or a national or resident of any country or territory subject to applicable U.S. embargoes or restrictions, and that you are not on any applicable list of prohibited or restricted parties.

21. Changes to These Terms

We may update these Terms from time to time. If we make material changes, we may provide notice by posting the updated Terms in the app or on our website, updating the Effective Date, sending an email, or using other reasonable means.

Your continued use of the Services after updated Terms become effective constitutes your acceptance of the revised Terms.

22. Miscellaneous

These Terms, together with our Privacy Policy and any supplemental terms expressly incorporated by reference, constitute the entire agreement between you and Guiltless regarding the Services and supersede prior understandings relating to the Services.

You may not assign these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, corporate reorganization, or sale of assets.

If any provision of these Terms is held invalid or unenforceable, the remaining provisions will remain in full force and effect.

No waiver of any provision will be deemed a continuing waiver of that or any other provision.

Section headings are for convenience only and do not affect interpretation.

Nothing in these Terms creates any partnership, joint venture, agency, fiduciary, employment, or franchise relationship between you and Guiltless.

23. Contact

Questions, legal notices, or dispute notices should be sent to:

Guiltless To Go, Inc.

228 S Saint Francis Dr. Building E.

Santa Fe, NM 87501

support@guiltless.ai

https://guiltless.ai/privacypolicy